Simply because breakups are as painful as they come and hard to get over

Introducing a Netflix style array of personal growth programs that offer an upswing to breaking UP to better

Our mission is to repair a world of broken hearts or, at least uncover enough remedies to tackle a "most terrible poverty" of Mother Teresa depiction through products and services that offer hope and inspiration in troubled times, insight and action amidst the chaos, as well as feel-good energy to fuel resiliency for bounce-back power. 

"Noted famously by Mother Teresa, the most terrible poverty is loneliness and the feeling of being unwanted. But, in the world of personal growth, disruption leaves to breakthroughs," says Daniella Cracknell, creator of THE BREAK-UP BIZ™.


Cracknell uses her story of colossal breakup proportion to start the conversation on how to master the business of breakups, especially when, you've had one too many. She starts by telling us, "At this point, I’d had my fair share of breakups but if I had to go through one again, the outcome, I found, had an upswing ... 

Daniella Cracknell

Within the first month of every breakup, I noticed that I instantly lost ten pounds without thought or effort as if the weight was meant to go. Not many dietary programs can deliver such an instant rate of return. I had not invested in diets before but, the rollercoaster of weight fluctuation led me to a phenomenon noted by experts as a 'breakup diet,' where one can experience drastic changes in appetite when going through the throes of a breakup..." 

Under duress, our bodies create additional adrenaline, resulting in elevated cortisol levels that lead to depression of immune responses, increased fat accumulation, and even loss of cognitive function. The list goes on and on … so much so Cracknell turned this breakup malady into a breakup remedy. Cracknell now owns BREAK-UP DIETS® as a new way to shed emotional weight so breaking UP doesn't have to weigh you down©.

"Breakups often end up comedic when we look back," says Cracknell. "If we knew then what we know now, all things might have gone differently for better or worse.


Either way, lessons were learned and business has since been created simply because breakups are as painful as they come and hard to get over."

On my journey traveling out from under, I developed a new type of ‘dietary’ tale that now introduces a Netflix style array of personal growth programs as a series of BREAK-UP DIETS® powered by the largest digital library of wellness content for mind, body, and spirit.​

Are you struggling to move past a romantic disappointment, a family falling apart, the betrayal of a friend, or a job loss? Recover emotionally, physically, and financially from any type of breakup. Our self-help rehab aims to help those stuck in breakup misery feel better, as well as eat better and sleep better after rocky times (see menu). 

Work out "unwanted' breakup residue from your own home, office, or hotel room through a streaming online ‘Vigoroom’ of BREAK-UP DIETS® hosted by a HELP SQUAD of world-class experts on mental health as well as celebrity trainers who have coached dozens of Hollywood sweethearts from Jennifer Garner to Brad Pitt.

“I love the concept of breaking UP to a better life. It's a message that needs to be shouted to the world!” says Kathy Smith, America's fitness trainer to generations of wellness enthusiasts and among world-class experts featured throughout THE BREAK-UP BIZ experience.

Our programmatic line up of BREAK-UP DIETS® is designed to delve into the heart of the matter and offer tips, tools, and best practices on topics from how to overcome emotional eating to building emotional resilience and boosting cardio endurance, as well as creating a portfolio for money wellness. And, of course, shed unwanted pounds. 


Our HELP SQUAD can guide but note, no one is more invested in your wellbeing than you, which is why THE BREAK-UP BIZ is built on a self-help premise. As today’s top-rated DR. PHIL tells his 3.2 million viewers … “It doesn’t matter what your mama did; it doesn’t matter what your daddy didn’t do. Nobody is responsible for your life but you, and you are responsible for the energy that you create for yourself.” 


Covering Today's World of More Breakups than Makeups in LOVE, LIFE, and at WORK

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